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I have a diverse background that includes print and online journalism, creative writing, corporate communications and digital marketing. My vast and varied experience enables me to approach any and every project not only as a writer and an editor, but also as a salesperson, a marketer and — most importantly — a consumer, a reader and a user.
Let me flex my creative muscles to create the dynamic, effective, engaging content that you need — one perfectly chosen word, comma and sentence at a time.
A good journalist isn't just a good writer. To be excellent in their field, journalists must also be excellent observers, reporters, interviewers, storytellers, listeners and learners. Editors and publishers who hire me benefit from all of the above skills, which I leverage to produce articles that are interesting, informative, engaging and entertaining.
I've written thousands of articles for dozens of print and digital media outlets, including newspapers, magazines, websites, newsletters and more.
I bring the same talent, commitment and rigor to working with brands that I bring to working with traditional media outlets. It doesn't matter if your publication is supported by external advertisers or an internal marketing program — I bring to bear a writing philosophy that’s grounded in good storytelling: I believe that everyone and everything has a story, and nothing can tell — or for that matter, sell — that story better than well-crafted words.
Whether you're a large corporation, a small business, a nonprofit organization, a print publication or a digital media outlet, well-written words are like a good suit worn on a job interview: They make you look good.
But content marketing and brand journalism aren’t just about looking good. I believe they’re also about doing good — helping readers, partners, vendors, employees and customers understand who you are, what you do and why you do it in ways that benefit not only your organization, but also the people it serves.
Whether I'm profiling a person, a city, a project or a product, my mission is to capture the essence of my subject, and to frame that in ways that are engaging and relatable so that readers can find pieces of themselves therein.
I should have been born with a red pen in my hand. In grade school, I was the best speller in my class and the only kid who knew how to properly use a semicolon. In high school, I was the only Spanish student who actually knew what the words "conjugate" and "subjunctive" meant. Today, I'm a meticulous editor who regularly spots spelling, grammar and vocabulary errors on restaurant menus, in everyday emails and even in my peers' published articles.
Because a misspelled word or a misplaced mark of punctuation can instantly tarnish a professional reputation, I don't just copyedit. Rather, I help my clients build credible brands.
Publishers and editors aren't the only folks who need words. Businesses need them, too — to communicate with customers, prospects, employees, partners and peers; to express themselves, share their vision and communicate their goals; and to build their brand equity.
Whether your goal is to move product, sell services, build relationships or just get a little bit of attention, I can help you do it — with compelling ad copy, effective sales collateral, smart email marketing messages, powerful press releases and more.
Effective content and communication require more than clever words. They require strategy. No matter what you're writing or for whom, you must therefore have clear, coherent and cohesive messaging in order to accomplish your editorial goals.
I offer editorial consulting and project management services to help you strategize. You needn't hire a full-time editor, publisher or content manager. Instead, you can hire me as your go-to editorial consultant. I'll help you conceive of, design, plan and execute your publication, website, media, marketing and more.
I typically structure my rates in one of three ways: I can charge either by the word or by the hour, or I may charge a flat fee per project. It depends on the type, volume and frequency of work, among other things. Please feel free to contact me to discuss specific rates for your project.
There are exceptions to every rule. In general, however, I do not provide résumé-writing services, nor do I write or edit fiction. Finally, I do not provide public relations support; although I’m eager to partner with publications and brands on producing content, I do not provide services to help place, promote or distribute that content once it’s created.
Although my time is limited, I’m happy to engage and network with aspiring journalists and freelance writers when I have the bandwidth to do so. Feel free to contact me. However, no solicitations, please.
Of course! However, please note: Although I do pitch editors with my own story ideas, many of the editors I work with prefer to approach me with story ideas that they have generated in-house. Furthermore, I am not a beat writer; rather, I’m a generalist who covers a constantly changing variety of topics for a constantly changing selection of clients and publications. For these and other reasons, pitching me can require a great deal of patience. Bull’s-eyes can be elusive!
Always! Please note, however, that my dance card often fills up quickly. So while I’m always taking on new projects from new clients, my lead times may vary depending on current bandwidth. Please contact me to discuss your needs and timeline.
OK, OK. I know this is a controversial and contentious question, but I am wholeheartedly on team “no Oxford comma.” You can use one if you need one, but in general: Less is more. (Fear not: If your organization or publication uses the Oxford comma, I will swallow my pride and get in line like a good soldier. I promise.)